Exclusive whitepaper ‘State of the Garden Retail Industry Summer 2022’
In this whitepaper, we have listed all the trends that can be seen both online and offline in the garden retail industry.
Since the Covid-19 outbreak, there have been many changes in consumer buying behaviour. For example, 27% of British consumers purchased plants online during the pandemic, and 43% of customers shopping at independent garden centres will continue to shop online after Covid-19.
What other changes can be seen due to Covid-19, and how do you make sure you benefit from these trends? We will give you some answers in this whitepaper.
Other topics covered include:
- By using Augmented Reality you increase the chance of conversion by 94%.
- 46% of searches in Google are aimed at seeing, visiting or buying something nearby. But how do you make your website more visible and why is that essential?
- By offering your customer relevant content at the right time, for example, on how to take care of the plant they recently purchased, you can build a better and long lasting relationship with your customers.
Download the whitepaper now to learn more about these and other topics & trends!
